On August 13, VeChain co-founder and CEO Sunny Lu will be attending the event entitled Unlocking New Digitalization Opportunities for Food Safety held at the PwC Shanghai Innovation Center. The afternoon event will discuss blockchain innovation in the food industry with government representatives, business leaders, and other guests. Sunny will give a keynote titled After the pandemic: How blockchain can accelerate real digitization innovation in the food industry.
Later in the roundtable forum, Sunny will also discuss blockchain innovation in the food industry with government representatives, PwC China’s Food safety executives, and other business leaders. 
The event aims to help build food safety and enhance consumer confidence and brand image by exploring new opportunities in the digital industry such as blockchain traceability, supply chain visibility, and anti-counterfeiting.
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